Innovation has been a part of the Hilton tradition since our founding. We continually look for ways to make bookings more convenient and stays more enjoyable for our guests. Whether through investments in digital technology or introduction of new brands that meet guests’ changing needs, we are committed to creating exceptional experiences tailored to the way the world travels today.
Hilton is still the first-and-only hotel company that lets guests select the exact room they want based on both the hotel layout and its outside surroundings via a mobile app. Guests can also make reservations, check-in, order extra amenities and even use their smartphone as a Digital Key at more than 1,000 Hilton hotels around the world.
Local Scene offers curated restaurant and nightlife recommendations based on popularity among nearby Uber riders.
Today’s travelers crave a new type of hospitality experience. Rather than uniformity, many modern guests prefer spaces that reflect the unique cultures and rhythms of the local destination. Beyond luxury amenities, some seek out the comforts of home. Hilton is responding to these changes with new brands that meet our guests’ evolving desires.
Since 2009, we have launched five new brands, including Home2 Suites by Hilton (2009), Curio—A Collection by Hilton (2014), Canopy by Hilton (2014), Tru by Hilton (2016) and, most recently, Tapestry Collection by Hilton (2017). Our new brands represent nearly 800 hotels and 90,000 rooms open or in the pipeline.
With a technology-forward mentality, edgy design and dedicated spaces to lounge, work, eat and play, Tru by Hilton hotels cater to the millennial mindset.