Women 360 Movement

We’ve completed the second year of our Corporate Movement for the Economic Empowerment of Women, also known as the Women 360 Movement. This involves our commitment to develop women in the company, the supply chain and the community through private social investment and social responsibility. In addition, it involves the image value of women in society, stimulating companies to include educational campaigns and messages regarding women in various roles.

Because of the work carried out in 2013, we created a Guide of Best Business Practices, which includes motivational cases depicting changes in the work environment through measures that enable women’s empowerment. It’s become a valuable resource for several issues, including benefits for women, maternity leave, work hours, health, quality of life, diversity, development and training. In celebration of the second anniversary of the Movement, the Walmart Institute and the Foundations and Enterprises Institution Group (GIFE) introduced the Investment Guide for Inclusion to Brazil, which promotes gender equality and women’s rights.

Social School of Retail

Since 2011, Walmart Institute has supported the Social School of Retail, committed to providing those ages 17 to 29 with the professional training they need to work in various areas of retail. The program has been implemented in seven Brazilian states and has reached nearly 4,900 young people to date. In 2013, the program implemented an online monitoring system to follow progress across Brazil. In addition, the Social School of Retail team went to Argentina and Chile to help them implement the technology.

Supporting women entrepreneurs

In 2013, Walmart Institute launched Small Giants, an initiative focused on identifying, qualifying and recognizing women entrepreneurs in Brazil. The four-week training reinforces Walmart Brazil’s commitment to women’s socio-productive inclusion and the promotion of an entrepreneurial culture across the country. More than 30 women learned critical business skills related to the improvement of products, services and market analysis. All participants were challenged with projects of their own, and the top three earned financial awards to support future endeavors.

Caravan Walmart Institute

Caravan Walmart Institute, our traveling training program designed to stimulate the institutional development of NGOs, has been impacting lives since 2011. Participants first engage via classroom activities, followed by a continuing online education component. In 2013, 343 people (52 percent women) representing 312 NGOs from eight Brazilian cities participated.